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A penalty from Google means that your search engine ranking is going to be affected.  Stay with useful and engaging content on Googles side.  Its content relevant to your business.  Should you compose a post on something that doesnt pertain to your business, you may attract an audience but maybe not the right audience to your site. Publish Unique Content Many business owners fall prey to having market advertising business or a service to compose and article content on their own blog.  While thats perfectly okay, do your research to guarantee the content you are getting is not also published on another site.  A simple way is to run a search of this very first paragraph of any content which you buy from company or a writer. Should you arent able to outsource your own blog articles, check out this informative article on the best way best to compose content.    Write Regularly A situation that is common is that business owners begin then cease after a brief time period and writing.  Maintain an editorial calendar and adhere to a program for blogging. Its important to recognize that there's basically no limit to the maximum amount of blogging you do Even though you should strive to blog at least once every month for a minimum.  A blog that hasnt may lead people that encounter it to believe the business is inactive as well. If you write about something enough in your blog, you can become the thought leader in your industry.  While presumed leadership is vital, not every post has to be award-worthy.  Here are 130 ideas company blog topics that you can use all year long.    Break Up the Text nobody likes to see a block of text.

 

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Title your post if your article is a list of hints or must-dos.  Stumbling upon a blog article with 7 business blogging best practices presented in a numbered list is more appealing to readers compared to a very long post with apparently no business.  Long blocks of text may intimidate readers into not spending their time reading your post. Reduce bounce speed by breaking up posts into readily digestible pieces of information.    By adding pictures in articles use Pictures text to divide is.  Pictures and keep readers interested and graphics are visually attractive.  Returning to the example in the very first stage, youre and if youre writing a blog article using key words that are targeted for it include pictures of the award in the site post!  Post images of the award ceremony or a party to celebrate the winners. Instead of not adding any image at 22, if you dont have any pictures to include, use a stock photo.  Remember that correctly tagging your images can help boost the SEO of the site article to which they belong.   Pictures also have the capacity to rank on Google.     Set Dont expect blog success overnight.  Results will take time.  Business blogs can help convert traffic into leads instantly because they allow a company owner to show off their knowledge and expertise in the industry. This doesnt mean that blogging isnt right or working for you.  Blogging will pay off over time. Follow these blogging best practices for your site and you need to see results!  For more help getting started with business blogging, then download our free guide under: This post was updated July 6, 2018 and published.

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You know that writing good blog posts is half the battle Should you use blogging to market your business.  Understanding how to name them, talk about them and if to post them may make all the difference in whether your blogs get sharedor ignored, commented and read.  The Colossal Content Marketing Report recently examined 1.16 million articles from 4,618 blogs by publishers such as content marketers, individuals and media companies. When Should You Post If youre posting on weekdays, like 87% of those articles in the study, you may want to reevaluate your plan.  Websites posted on weekends got more social shares normally.  Saturdays were the very best afternoon for sharing: Although just 6.3% of posts in the analysis were published on Saturdays, these posts got 18 percent of all social shares. To 6 p.m. Eastern time), many engagement with and social sharing of articles happened after hoursfrom 9 p.m. to midnight Eastern, using a major spike in 10 to 11 p.m. Takeaway: Try scheduling some articles for weekends and/or sharing articles on social websites later at night rather than during business hours. Social sharing declined once post names went beyond 60 characters, nevertheless.  Should you ask a question in your blog post names Survey says Yeswhile 95 percent of blog article names didnt include people who did received nearly two times as many social shares as the typical, a question mark.  Keep in mind that posts with more or two question marks had the smallest quantity of shares. Takeaway: If you name blog articles, start looking for a middle ground.  Dont go overboard, although questions spark interest.  By using exclamation points and dont capitalize like a tween girl.  

Diving into Blogging Best Practices

Want more information to market your business Register for your Web.com Small Business Forum Online.  Being a member of the Small Business Forum enables you to ask questions regarding online marketing, remark on our many articles, get to learn other business owners and receive special offers from our partners on business services. Word Press is a CMS capable of building about any kind of Website and has been around for a little while you'd want.  With that said, Word Press began as a platform.  You can see a lot of its early influences still are present, although a tremendous amount has increased since its inception. Theyre typically just a part of this Word Press site as complete while sites are often contained by contemporary Word Press websites.  Websites are added on so frequently they are almost regarded as an afterthought when it is time to put them in.  While we strongly suggest a site for most sites, we also want to caution folks about using blogs or slapping them too hastily. Belowwe look at some criteria and tips to ensure that your Word Press blog is a source that we actually want to read.  If youre going to read the article based on its ease of studying, readability Determines Retention If you look at a blog post, you can tell. We generally dont if that remain on these pages for more than a few paragraphs unless that content is amazing!  When putting together your blog, its isnt fighting your design to read the report.  Below are few strategies to maintain your blog legibility Use bigger fonts.